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Measuring, analyzing and understanding the effects of media.

The language of impact: Introducing a draft glossary

Individuals and organizations interested in defining and measuring media impact suffer from a lack of a shared language. We’re excited to share the first step in addressing this problem: the draft Offline Impact Indicators Glossary.

Sep 18, 2014

3 things CIR learned from analyzing the impact of Rape in the Fields

The wake of Rape in the Fields, a multiplatform collaborative project by The Center for Investigative Reporting, the Investigative Reporting Program at UC Berkeley’s Graduate School of Journalism, FRONTLINE and Univision, has had a far-reaching ripple effect – and in some cases built momentum into waves of change.

Aug 18, 2014

Creating an impact community

CIR’s recent Dissection events in New York City and Washington, D.C., focus on creating methods to define, track and measure the impact of media.

Apr 29, 2014
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